🖇️ Templates

📎 How to Position Your Brand (& Template)

Because no one cares if you're "easier," "trusted," and "data-driven"

May 20 •

📎 How to Define Your Brand Voice (& Template)

Stop describing your brand as "friendly"

Apr 8 •

📎 The Brand Differentiator 2×2 (& Template)

How to find your brand's blank space

Feb 26 •

📎 The Brand Listening Tour (& Template)

When talk is cheap (but listening is money)

Nov 12, 2024 •

📎 Why You Need a Corporate Strategy Summary (& Template)

The one doc I use to get stakeholders on the same page.

Sep 11, 2024 •

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